Wondel.ai Agent Skills — Business, Marketing, UX & Coding Frameworks from Bestselling Books

65 agent skills for Claude, Claude Code, Claude Cowork, Codex, Cursor, OpenClaw, Hermes Agent and other agentskills.io-compatible agents — also packaged as spec-conformant Agent Plugins: 51 expert frameworks from bestselling books and industry style guides, plus 14 metaskills — guided journeys that orchestrate them step by step to create, improve, or grow a business, website, or app, and to improve code quality, remove technical debt, design code architecture, optimize a conversion flow, or optimize an existing codebase. Each metaskill asks you the decision questions phase by phase and keeps its state in your project's docs/ folder, so a journey survives across sessions. Browse all skills at skills.wondel.ai.

Installation

Via Claude Code Plugin Marketplace

# Add the marketplace
/plugin marketplace add wondelai/skills

# Install plugin collections
/plugin install product-strategy@wondelai-skills      # Jobs to Be Done, Negotiation, Mom Test
/plugin install ux-design@wondelai-skills             # Refactoring UI, iOS HIG, UX Heuristics, Hooked, Improve Retention, Web Typography, Top Design, Design of Everyday Things, Lean UX, Microinteractions, Steve Jobs Design Review
/plugin install marketing-cro@wondelai-skills         # CRO Methodology, StoryBrand, Scorecard Marketing, Contagious, 1-Page Marketing
/plugin install sales-influence@wondelai-skills       # Influence Psychology, Predictable Revenue, Made to Stick, $100M Offers
/plugin install product-innovation@wondelai-skills    # Lean Startup, Design Sprint, Design of Everyday Things, Inspired, Continuous Discovery, 37signals Way
/plugin install strategy-growth@wondelai-skills       # Crossing the Chasm, Blue Ocean Strategy, Traction/EOS, Obviously Awesome
/plugin install team-motivation@wondelai-skills       # Drive (Autonomy, Mastery, Purpose)
/plugin install code-craftsmanship@wondelai-skills    # Clean Code, Refactoring Patterns, Software Design Philosophy, Pragmatic Programmer, DDD, Working with Legacy Code, Google Docs Style
/plugin install systems-architecture@wondelai-skills  # DDIA, System Design, Clean Architecture, Release It!, High Performance Browser Networking
/plugin install metaskills@wondelai-skills            # 14 guided journeys: create/improve/grow a business, website, or app + code quality, tech debt, architecture, conversion, optimization

Via skills.sh

Install via skills.sh:

# Install all skills
npx skills add wondelai/skills --all --global

# Or install individual skills
npx skills add wondelai/skills/jobs-to-be-done --global
npx skills add wondelai/skills/cro-methodology --global
npx skills add wondelai/skills/refactoring-ui --global
npx skills add wondelai/skills/ios-hig-design --global
npx skills add wondelai/skills/scorecard-marketing --global
npx skills add wondelai/skills/storybrand-messaging --global
npx skills add wondelai/skills/hooked-ux --global
npx skills add wondelai/skills/improve-retention --global
npx skills add wondelai/skills/ux-heuristics --global
npx skills add wondelai/skills/web-typography --global
npx skills add wondelai/skills/top-design --global
npx skills add wondelai/skills/negotiation --global
npx skills add wondelai/skills/influence-psychology --global
npx skills add wondelai/skills/lean-startup --global
npx skills add wondelai/skills/design-sprint --global
npx skills add wondelai/skills/crossing-the-chasm --global
npx skills add wondelai/skills/blue-ocean-strategy --global
npx skills add wondelai/skills/traction-eos --global
npx skills add wondelai/skills/design-everyday-things --global
npx skills add wondelai/skills/predictable-revenue --global
npx skills add wondelai/skills/made-to-stick --global
npx skills add wondelai/skills/drive-motivation --global
npx skills add wondelai/skills/hundred-million-offers --global
npx skills add wondelai/skills/obviously-awesome --global
npx skills add wondelai/skills/contagious --global
npx skills add wondelai/skills/one-page-marketing --global
npx skills add wondelai/skills/mom-test --global
npx skills add wondelai/skills/inspired-product --global
npx skills add wondelai/skills/lean-ux --global
npx skills add wondelai/skills/continuous-discovery --global
npx skills add wondelai/skills/microinteractions --global
npx skills add wondelai/skills/clean-code --global
npx skills add wondelai/skills/refactoring-patterns --global
npx skills add wondelai/skills/software-design-philosophy --global
npx skills add wondelai/skills/pragmatic-programmer --global
npx skills add wondelai/skills/domain-driven-design --global
npx skills add wondelai/skills/ddia-systems --global
npx skills add wondelai/skills/system-design --global
npx skills add wondelai/skills/clean-architecture --global
npx skills add wondelai/skills/release-it --global
npx skills add wondelai/skills/high-perf-browser --global
npx skills add wondelai/skills/37signals-way --global
npx skills add wondelai/skills/steve-jobs-design-review --global
npx skills add wondelai/skills/good-strategy-bad-strategy --global
npx skills add wondelai/skills/monetizing-innovation --global
npx skills add wondelai/skills/cold-start-problem --global
npx skills add wondelai/skills/working-with-legacy-code --global
npx skills add wondelai/skills/team-topologies --global
npx skills add wondelai/skills/high-output-management --global
npx skills add wondelai/skills/lean-analytics --global
npx skills add wondelai/skills/technical-documentation --global

# Metaskills — guided journeys that orchestrate the skills above
npx skills add wondelai/skills/create-business --global
npx skills add wondelai/skills/create-website --global
npx skills add wondelai/skills/create-app --global
npx skills add wondelai/skills/improve-business --global
npx skills add wondelai/skills/improve-website --global
npx skills add wondelai/skills/improve-app --global
npx skills add wondelai/skills/grow-business --global
npx skills add wondelai/skills/grow-website --global
npx skills add wondelai/skills/grow-app --global
npx skills add wondelai/skills/improve-code-quality --global
npx skills add wondelai/skills/remove-technical-debt --global
npx skills add wondelai/skills/design-code-architecture --global
npx skills add wondelai/skills/conversion-optimization --global
npx skills add wondelai/skills/architecture-optimization --global

Via OpenAI Codex

Codex adopted the same open SKILL.md standard, so every skill here works in Codex CLI too:

• Individual skills — the npx skills add wondelai/skills/<name> commands above target Codex as well (Codex is a supported agentskills.io agent).
• As Codex plugins — this repo ships a Codex plugin marketplace at .agents/plugins/marketplace.json with the same 10 collections. In a clone, Codex auto-discovers it (and the skills under .agents/skills/); manage installs from the /plugins menu in the Codex TUI. The Codex manifests are generated from .claude-plugin/marketplace.json (single source of truth) by scripts/generate-plugins.sh.

Via Agent Plugins (agent-plugins.org)

The same collections also ship in the open Agent Plugins format (spec v1.0.0), so any conforming client can install them:

• Collection plugins — each plugins/<collection>/ directory is a self-contained Agent Plugin: a root plugin.json manifest plus real copies of its skills under skills/ — the same 10 collections as the Claude marketplace.
• All-in-one bundle — plugins/wondelai-skills/ is a single Agent Plugin containing all 65 skills.
• Installing — the spec defines the package format; installation is client-specific. Clone this repo and point your client at a plugin directory (e.g. plugins/marketing-cro or plugins/wondelai-skills). The manifests are generated from .claude-plugin/marketplace.json (single source of truth) by scripts/generate-plugins.sh.

Available Skills